But First, Thank You!
Thank you for visiting Zista. As an Australian-born Sikh, my love for my culture has grown over the years. One thing is clear, nothing makes me feel more confident than our traditional Indian dresses!
And so Zista was born to share & preserve India’s rich culture through fashion. Taking ancient techniques and combining them with contemporary design and pure fabrics to create unique garments you will forever love. With each piece telling its own story of incredible India, I want you to experience the amazing skills of India’s Artisan’s and wrap yourself in colour, beauty and love every day.
With a touch of spice,
Ashley
Owner
Fashion with Purpose & Impact
There are three core focus areas guiding everything I do at Zista:
Transparency: It is important you know where your beautiful clothing comes from & who made them! Most of my designs are made out of Jaipur through facilities certified by SEDEX, which gives confidence of ethical procedures and practices. Many of these facilities employ female artisan’s too!
Tradition: Preserving traditional handcrafts of India is at the core of every product. From embroidery styles to 5000 year old print techniques like handblock printing, each design celebrates the history of Indian fashion in its own unique way.
Impact: I didn’t want to become just another fashion boutique ~ it was crucial each purchase had meaning & made an impact. I am so proud of my connection with Goonj, a not for profit turning second hand clothes into sanitary pads for women in need across India. And so with every sale, we donate a dignity sanitary pack to a woman in need, allowing us to focus on doing fashion with purpose & impact.
